Successfull marketing strategy analysis

Successfull marketing strategy analysis Marketing  is the process by which companies determine how products or services will be according of interest to customers, and the strategy use to increase in sales, communications and business development.  It is the process through which companies create value for customers and build strong  customer relationships  in order to capture and get good and positive feedback from customers in return. Marketing Planning Process: The planning process for the market can be described as shown in the figure below: For an organisation the target should be specific target, the objective concern as profitability, markets growth, efficiency, financial resources, organizational structure, and social responsibility. 2) Situational Analysis: Before developing a marketing strategy for a company this is important to conduct some analysis. This is form of essential part of any business or preparing marketing plan and should be reviewed over time to ensure that it is according to current situation. The following can be use to assess situational analysis for a company. The elements worth considering include: Product Situation What is current product? We cant break this definition up into parts such as the core product and any secondary or supporting services or products that also make up whats being sold. It is important to observe which different parts in order to be able to relate this back to client needs. Competitive situation To analyse the competitors what their situation and compare the feature/ benefit analysis. What are their competitive advantages? Distribution Situation Its about to Review the company distribution Situation how the product getting to market? Is it possible to get their through distributors or other intermediaries? Environmental factors Which external and internal environmental factors should be taken into account. This can include economic or sociological factors that impact on the companys performance. 3) SWOT analysis SWOT analysis is a strategic planning method used in to a business to evaluate the Strengths, Weaknesses, Opportunities, and Threats involved in a project. Also specifying the objective of the business venture and identifying the internal and external factors that are in the favour and those which are not in favour to achieve that objective. 4) Assumption Made: While preparing a strategy in a business assumption are very important and need to be focus on that. Its mean we made some assumption while taking any decision. Furthermore to attempt the predict future outcomes from the external and internal things. Some of the assumptions that made when a business plane and process are made, very likely to come true. Assumption-based planning identifies and tests the assumptions made in a business plan, the formulation of hedging actions and the construction of what-if scenarios. 5) Marketing Objectives: These objects should be as follows: Long-term Brand Value New Product/ Innovation and service Clear Product Definition Growth in market share 6) Forecasting results of strategies: Comparison strategies for effectiveness: Comparing promotes development, concept development, and higher level thinking.   Some company didnt compare like-for-like products forever. Some company battle between their products. A comparison strategy is the  process of identifying how things are alike and different. Marketing mix: When marketing their products firms need to create a successful mix of the right product ,sold at the right price, in the right place ,and of course using the most suitable promotion. In order to achieve its goal ,the company has to implement the main four Ps of the marketing mix . mmix Product Strategy: Product strategy is any decision that helps the company continue to develop new products around its signature ,it is very important for a company to implement its plans in a better way by Defining the characteristics of a product or service to meet the customers needs. Ducati failed to maximize sales of its all-new Monster;  Ducati  has added the 804cc engine to the range. The thinking goes that the Monster 1100 is too big, the Monster 696 is too small, but, hopefully, the  Ducati Monster 796  will be, like a bowl of warm porridge, just right. That engine gets pulled out of the Ducati Hypermotard 796 and shares that bikes 87bhp, 58lb/ft and wet slipper clutch. Combined with a low dry weight of 167kg .(369lbs) and the bikes friendly, flat-barred riding position, those new figures could make the Monster 796 the perfect first big bike for target market riders.   Pricing strategy: Identifying the total cost to the user (which is likely to be higher than the charge you make) is a part of the price element. Monster 796 the Urban Icon, as the name suggests is a luxury item launched by Ducati for those who look for brand and status symbol, price hardly matters for them. As per our target market the professional and sports people are going to buy it so following the porters differentiation strategy the pricing strategy will be premium. The Monster 796 will be available in the UK from May 2010 onwards and will be priced at  £6,995, with the ABS version at  £7,695 because our customers look for quality not price. Promotion Strategy: This includes advertising, personal selling like attending exhibitions, and sales promotions like special offers, and also atmospherics such as creating the right impression through the working environment. Public Relations is included within Promotion by many marketing people. Promotion strategy for Ducati: Advertising: The advertising campaign will be focused on the two target markets identified in the target market section, (Males and females).The purpose of the advertising campaign is to increase brand awareness of the Monster 796 the Urban Icon. The sources of advertising are TV, Internet, Magazines, sport websites and the advertisement will show the new looks, features and the style of Monster bike. Sales Promotion:   Ducati will use sales promotion to increase brand awareness, market share and revenue. The use of Point of Sales Displays will be used with a gift coupon for the purchase of Ducati 796. Although, the use of Point of Sales Displays produces a short-term effect in revenue and market share, the brand awareness will have a long-term effect. The use of this sales promotion along with the rest of the marketing strategy will produce a long term increase in both revenue and market share. Direct Communications: Direct communications will be used to measure brand awareness, as well as increase brand awareness and market share.   A survey will be sent out as a focus mailing to Ducatis target markets. The survey will measure; brand awareness of insect repellents, likes and dislikes between Ducati and its competitors, and the outdoor activities of the survey taker.   Place Strategy:. Looking at location and where a service is delivered, in other words, Place represents the location where a product can be purchased. It is often referred to as the distribution channel. It can include any physical store as well as virtual stores on the Internet. Ducati has good relationship with its all dealers throughout the UK. The dealers are contributing a lot to the overall performance of the company. The company is recognising their efforts with the rewards to improve it distribution strategy. Ducati dealers from all over the UK gathered for the annual Ducati dealer meeting during the recent London Motorcycle Show at Excel. The dealers were presented with an overview of 2009 and the plans and strategies for 2010 which should prove to be exciting times for the Ducati dealer network with the launch of the eagerly awaited Multistate and other innovative bikes such as the Monster ABS models. ANSOFFS Matrix: The Ansoff Growth matrix is a tool that helps businesses decides their product and market growth strategy.. It is used by marketers who have objectives for growth. Ansoffs matrix offers strategic choices to achieve the objectives. (Johnson, G. et. al., 2002) Market Penetration Is one of the four growth strategies of the  Product-Market Growth Matrix  defined by  Ansoff. Market penetration occurs when a company enters/penetrates a market with current products. The best way to achieve this is by gaining competitors customers (part of their market share). Other ways include attracting non-users of your product or convincing current clients to use more of your product/service (by advertising etc). Ansoff developed the  Product-Market Growth Matrix  to help firms recognize if there was any advantage of entering a market. Market Development Market development is the name given to a growth strategy where the business seeks to sell its existing products into new markets. There are many possible ways of approaching this strategy, including: à ¢Ã¢â€š ¬Ã‚ ¢ New geographical markets; for example exporting the product to a new country à ¢Ã¢â€š ¬Ã‚ ¢ New product dimensions or packaging: for example à ¢Ã¢â€š ¬Ã‚ ¢ New distribution channels à ¢Ã¢â€š ¬Ã‚ ¢ Different pricing policies to attract different customers or create new market segment Product Development Companies develop new products in existing markets. This is called  product development. An organization that already has a market for its products might try and follow a strategy of developing additional products, aimed at its current market. Diversification The two principal objectives of diversification are Improving core process execution, and/or Enhancing a business units structural position. The fundamental role of diversification is for corporate managers to create value for stockholders in ways stockholders cannot do better for themselves1. The additional value is created through synergetic integration of a new business into the existing one thereby increasing its  competitive advantage Implementing the Ansoffs matrix growth strategies on Ducati Company Market Penetration: The company has to get some more market share buy promoting and selling its new Monster bike, especially in the UK market where its sale decreased by 18% last year. The company has a good brand name so it is easy for them to eat up the competitor market share if they can provide some more customer benefit. Product Development: As far as the new target market is concerned the company has a great opportunity to expand its market share with the launching of Ducati Monster 796 and to produce the similar and more modified models in near future which includes female bikes as well. Market Development: The UK sport market is very large and Ducati is not having the enough market share as compare to its competitors, so the company has to broaden its market in UK. Ducati has to increase the range of dealers and to make sure that every corner of the country is covered by the company. Diversification: Bringing the new vehicles like monster 796 is the good choice for the company in order to meet the customers new and requirements and expectations and the company has to focus on the green technology products soon in order to strengthen its reputation in market and to bring a change in company style. New Marketing Strategies (strategic options) 1-Porters Generic strategy (Differentiation Strategy): According to Michael Porter, the generic strategy is to be unique in the industry along some dimensions that are widely valued by buyers. It is rewarded for its uniqueness with a premium price. A firm that can achieve and sustain differentiation will be an above-average performer in its industry if its price premium exceeds the extra costs incurred in being unique. (Porter M, 1985) Ducati main target is people who look for quality instead of price; the company adds something more to their products as compared to the competitors. Differentiation strategy will help company to achieve its premium price and to meet the needs of the target customers. Michael Porter has classically defined five forces that drive industry competition, and has described a valuable approach to assessing the overall competitive dynamics of an industry. This approach has come to be known as a five-force analysis. (Colley.J et al, 2007) Managing change ( Kotter,1998) ,According to change management guru John Kotter, fewer than 15 of the 100 or more companies studied have successfully transformed themselves. While the particulars of every case vary, Kotter has identified eight critical stages of successful change management. Mismanaging any one of these steps can undermine an otherwise well-conceived vision. PESTEL ANALYSIS: Macro environment Macro is remote environment of a company comprising economic, social, political, technological and ecological. One way of looking at remote environment is PESTEL framework. http://www.businessmate.org/images/PESTEL.jpg Swot analysis: SWOT  analysis is a tool for auditing an organization and its environment. It is the first stage of planning and helps marketers to focus on key issues.  SWOT  stands for strengths, weaknesses, opportunities, and threats.  Strengths and weaknesses are internal  factors. Opportunities and threats are  external  factors. In SWOT, strengths and weaknesses are  internal  factors. For example: Strength  could be: Your specialist marketing expertise. A new, innovative product or service. Location of your business. Quality processes and procedures. Any other aspect of your business that adds value to your product or service. A  weakness  could be: Lack of marketing expertise. Undifferentiated products or services (i.e. in relation to your competitors). Location of your business. Poor quality goods or services. Damaged reputation. In  SWOT, opportunities and threats are  external  factors. For example: An  opportunity  could be: A developing market such as the Internet. Mergers, joint ventures or strategic alliances. Moving into new market segments that offer improved profits. A new international market. A market vacated by an ineffective competitor. A  threat  could be: A new competitor in your home market. Price wars with competitors. A competitor has a new, innovative product or service. Competitors have superior access to channels of distribution. Taxation is introduced on your product or service. Implementing SWOT analysis on Ducati company The following SWOT analysis will provide insights into Ducatis internal strengths and weaknesses at the end of the turnaround as well as the opportunities and threats posed by the external environment in which the company operates. Strengths Technical Excellence Efficient Value Chain ensure quality Strong Brand Location Advantages Effective management Strategic Alliances Weaknesses Narrow Target Audience Polarized sales Low economies of scale Sparse Dealer Network Limited Growth since yr. 2000 Opportunities Fast growing segment Customers of Japanese motorcycles have low brand loyalty Reduction in international trade barriers Threats Low price of competitors Competitors enjoy lower costs Competitors have high economies of scale and low cost of capital These strategies can be adopted for the best marketing: Branding strategy New product develops plc strategy Market segmentation positioning strategies Sustained marketing strategies with ethics and social responsibility Competitive strategies for marketing Relationship management strategies International marketing Some of the strategies explained below with example. Branding: Company brand is not what thinks of the company, its about what the customer thinks it is. And in an industry where the patent expiration clock is constantly ticking, its vital to make a lasting impression, and quickly, Patricia Malone offers five steps to creating a brand. Example: In the pharmaceutical world, when one considers the enormous pressure from reimbursement sources on providers to prescribe generics rather than brand-name products, the importance of branding prior to patent expiration is clear. Beyond that, the entire branding process has value for a company because it helps the business focus on, enhance and be consistent with its message. In addition, it enables a company to continually test the message and see if its being played back the right way. findarticles.com/p/articles/mi_qa5351/is_200405/ai_n21348846/ Market Segmentation strategy: To compete successfully in todays volatile and competitive business markets, mass marketing is no longer a viable option for most companies. Marketers must attack niche markets that exhibit unique needs wants. Market segmentation is the process of partitioning markets into groups of potential customers with similar needs or characteristics who are likely to exhibit similar purchase behaviour. http://www.s-m-a-r-t.com/Exp_marketseg.htm Product Development Strategy: Effective project planning is critical to implementing new product development strategies. In some cases new product development strategy initiation includes original research but in this case research actually resulted in the formulation of the new product concept Example: Ground breaking research undertaken at Victoria University (VU) showed that children wake up to smoke alarms with familiar voices much more easily than they do with traditional smoke alarms that beep. VU Researcher Dorothy Bruck said: One hundred percent of children tested have woken to the mothers voice message- played at 1am in the morning. This compares to only 57 percent wakening to the current smoke alarm signal, played at the same time of night and at the same volume. This ground breaking new product development research set the stage for KidSmarts intellectual property suite and drove our new product development strategies. From the start, we mapped out our performance requirements, usability strategies and product cost targets. It was also critical early on in the new product development process to identify component suppliers and production strategies for all major components including the actual smoke sensor. bresslergroup.com/process/speed_planning.asp

Implications of Phone Hacking Scandal

Implications Of Phone Hacking For The Media, The Government And Other Businesses In The UK Phone Hacking – Background * Phone hacking is an on-going controversy surrounding New Corporation, it’s subsidiary News International and its newspaper, News of the World. * Phone hacking reportedly begun in 1998, with the first allegations been made in 2006, and the first major investigation in 2011. * Over 4000 potential victims, including members of the Royal Family, the family of murdered schoolgirl Milly Dowler, Gerry and Kate McCann as well as celebrities like Hugh Grant.Implications – The Media * News of the World closed down in July 2011 ending its 150 year existence. * YouGov poll found that 58% of British people have lost trust in the papers since the scandal. * TV and Radio have benefitted from the lack of trust in newspapers. * Leveson inquiry is likely to lead to much tighter regulation, with potential new legislation to enforce stricter controls in the long ru n. Implications – The Government * Government involvement with the press heavily scrutinised, particularly Andy Coulson and Jeremy Hunt. David Cameron were required to handle the phone hacking scandal and thus commissioned Lord Justice Leveson to run an inquiry. * The Leveson report, released last week found the press and wreaked ‘havoc with the lives of innocent people’. * Lord Leveson’s recommendations were for the Parliament to set up a strong, independent press regulator, cross party talks are now taking place to agree on the best way to regulate the industry and ensure freedom of the press still exists.Implications – Other Business * Not as directly implicated as the Government or the media. * Changes in security as companies and individuals are now more aware of the threat posed by hackers. * The News of the World employees charged and arrested has highlighted the importance of morals in conducting business activities. * The phone hacking scan dal along with the global financial crisis have highlighted the need for accountability and transparency in all undertakings Concluding RemarksIn the short term the onus is on the Government and press to create a new regulatory framework, potentially involving new legislation whilst protecting the freedom of the press. In the longer term the main implications will be the change in the way the press operates and the step changes made by other businesses in light of recent controversies. Opportunity For Deloitte: By demonstrating strong governance, transparency, professionalism and accountability Deloitte will be able to market themselves more attractively to new and existing clients.

The State Of The Lebanese Curriculum Education Essay

On Tuesday April 18, 1996 Israeli 155mm mortars shelled UNIFIL ‘s Fiji BATT compound in the small town of Qana few kilometres south E of Tyre in Southern Lebanon. Around 800 civilians had taken safety at the base. The organic structures of 102 Arab civilian work forces, adult females and kids were shattered to pieces. Many similar accidents had occurred in the past, but this one was different. It triggered protests and presentations against the Israeli ground forces which has been busying Lebanon since March 14, 1978. During and since these events, the Lebanese acted as united and cohesive people, fighting to make the same end of release, and to bask its fruits – a free and incorporate state. Four old ages subsequently, the Israeli military personnels moved out of the country and May 25, 2000, was declared a national vacation in jubilation of opposition and release. Each twelvemonth, activities and visits are paid to the grave of the Qana slaughter victims, in memorialization of the 18th of April. Crowds of citizens, intellectuals and pupils from different countries of Lebanon visit the sufferer ‘ graveyard in Qana on the said juncture. The purpose is to supply approaching coevalss with cognition bases, good for the building of a hereafter rich in its national didactic lessons, peculiarly the national battle heroic poem against business. As a Lebanese, I truly acknowledge the function the Lebanese have ever played in engaging a war against the business of our land and resources. However, I am critical of the Lebanese course of study which has been meaningless and non built on facets and issues of the Lebanese world. I am even more critical of the insensitive and unresponsive nature of the math course of study we teach and survey, at least in the schools and universities in Lebanon, which is inactive and does n't experience anything of its milieus. There is no uncertainty about the extent of harm caused by many old ages of business in our instruction in Lebanon. Most significantly we are non able to cover with Western mathematics which is described by Bishop ( 1990 ) as â€Å" one of the most powerful arms in the infliction of Western civilization † . ( p. 52 ) Although the â€Å" business † of our land is an highly serious issue, the biggest danger we presently face is the battle for stoping the â€Å" business of our heads † because â€Å" The most powerful arm in the custodies of the oppressor is the head of the oppressed † ( Freire, 1970, p.14 ) . Since the development age was launched by Truman more than 50 old ages ago ( through declaring all societies outside the Western universe â€Å" developing † and, therefore, in demand of â€Å" aid † to â€Å" develop † them ) , mathematics instruction, development plans, and scientific cognition have been the chief tools used in interrupting the dorsum of societies. I was born in Beirut, Lebanon. Except for a few old ages when I had to travel out and work, I have lived all my life in Lebanon. When I was born, the Gallic system of Education was used because, for some clip, we have been colonized by France. After 1968, the British and American course of study became the course of study in schools. Since 2000, and after the terminal of the civil war in Lebanon, a so called â€Å" Lebanese new course of study † has been in the procedure of being developed. The intent of this paper is to cast some visible radiation on the Lebanese mathematics curriculum from a socio political position and to foreground some issues that defined and confined the Lebanese experience of learning math in schools. Specifically, I would wish to analyze what â€Å" business of heads † means in mathematics course of study and besides how â€Å" business † is reflected in the history of mathematics instruction in Lebanon. My peculiar attractive force to the impression of â€Å" business † lies in the fact that our heads have been controlled in Lebanon by restricting the options and options in how mathematics was taught and learned in the yesteryear. I am cognizant of this fact because of my past experience as both a pupil and instructor of mathematics in Lebanese schools every bit good as in other schools in the Middle East. We have been directed and driven so that we are unable to see possible options and options in both our instruction and acquisition of mathematics. The nature of mathematics learning has been such that pupils are non encouraged to talk up and show their different ( and sometimes opposing ) points of position and to admit the right of others to take his/her ain point of position.OBJECTIVES OF TEACHING MATHEMATICS IN LEBANONIn Lebanon ( besides true in many topographic points particularly the developing or Third World Countries ) , we are committed to a position of mathematics as a scientific discipline that is absolute and unconditioned. We have considered mathematics to be a complete system stand foring nonsubjective, ageless truths. In his chapter, Math, Culture and Authority, Fasheh ( 1997 ) excellently gives a vivid, thick description of how math, in Third universe states, â€Å" aˆÂ ¦.is normally taught as a set of regulations and expressions that pupils have to memorise, and a set of problems-usually absurd to students- that they must work out † ( p.275 ) . This is every bit true for the Lebanese schoolroom and Lebanese course of study which is extremely compartmentalized and decontextualized. Teachers are the exclusive authorization in the schoolroom every bit good as the major beginning of mathematical cognition dictated as a set of nonnegotiable regulations and processs that challenge topographic point and clip. In short, mathematics course of study is considered as the unquestionable hegemony which is to be followed and respected by both pupils and instructors. Reflecting on the province of the field, a closer expression at the history of how findings from international proving led many states to oppugn the substance of their school course of study and how this testing has led to divisions and wars been what the best math course of study for the twenty-first century is, confirms the incontrovertible position that when political relations intervene in instruction worldwide, the good intended messages are lost. Possibly a well known illustration is the California math Wars where terrible diminution in the sum of educational budgets made it more purposive the usage of standards-based appraisals as a motivation for acquiring more support, the beginning being private organisations.RETHINKING MATHEMATICAL KNOWLEDGE: ETHNOMATHEMATICSâ€Å" A common misconception in the instruction of math has been, and still is, the belief that math can be taught efficaciously and meaningfully without associating it to civilization or to the single pupil † ( Fasheh, 1997, P. 281 ) . Extensive research acknowledges the function that civilization dramas in act uponing the manner people see things and understand constructs. This, and non the trouble of the topic, impacted the position that math is nonmeaningful, stiff and beyond one ‘s apprehension. â€Å" Math can be used to emphasize one ‘s ain civilization with its particular and beautiful features. At the same clip, math can be used to do one aware of the drawbacks in one ‘s ain civilization and attempt to get the better of them † . ( Fasheh, 1997, P. 284 ) . My ain experience, and the experience of many others that I knew or read about, made me progressively believe in the sociopolitical facet of math as a tool to stamp down and rule minorities in the universe. Mathematicss has played an of import portion in globalisation ( English, 2002 ) . First, the topic itself is a merchandise of centuries of cultural exchange between East and West. In the head of many, it has achieved a position of an international linguistic communication independent of cultural association and context of development. The similarity of many mathematics instruction plans around the universe is partially a merchandise of this thought. Second, besides mathematics is seen as a ticket for draw a bead oning persons and states for technological, and therefore economic, development. This image of mathematics promotes the copying of course of study from the economically more successful to the less successful states. Further, the position of mathematics in the course of study is similar in many states where it is given a particular importance, 2nd merely, if non equal, to linguistic communication instruction. In many states mathematics is tied to scientific, technological, and therefore to economic development. Undoubtedly, these similarities have added ammo to the often-expressed position that mathematics is a â€Å" cosmopolitan linguistic communication † . These similarities have given rise to the term â€Å" planetary course of study † in mathematics instruction.The Role of EthnomathematicsFrom prehistoric ages, worlds have been roll uping cognition to react to their thrusts and demands. Such responses vary from part to part, from civilization to civilization ( Bishop, 1990 ) . Possibly the most of import philosophical difference between a traditional and an ethnomathematical position is that ethnomathematics recognizes, encourages, and awards the belief that all people do mathe matics within their ain unique and personal context, and that this ability may take many signifiers ( Borba, 1997 ) . Indeed it emerges from within each person through their single interaction with their cultural and physical environment. It besides recognizes that everyone does mathematics, hence there is no such thing as a non-math individual – ethnomathematics is closely tied to issues of entree and equity ( Anderson, 1997 ) . In his chapter, Ethnomathemtics and Education, Borba envisions â€Å" ethnoknowledge † as the starting point for the pedagogical procedure in which pupils ‘ cognition is â€Å" compared with the ( ethno ) cognition developed by the academic subjects in a manner that this academic cognition can besides be seen as culturally bounded † ( p. 269 ) . Harmonizing to Borba, this study can be accomplished by pupils and instructors discoursing â€Å" the efficiency and relevancy of different sorts of cognition in different contexts † ( p. 269-270 ) . It is going clear in the heads of many the fact that instruction has transformed cognition and larning into trade goods, and pupils and instructors into consumers ( Kilpatrick, 2003 ) .I still retrieve how my female parent, run uping apparels for us and for our friends, used mathematics unwittingly in her pattern. She used to routinely take rectangles of cloth and with few measurings turn them into beautiful, absolutely fitted vesture. The mathematics she was utilizing was beyond my comprehension. Sing her mathematics in context made me understand my mathematics in context, the context of intent, significance, and power. I feel that my female parent was much freer than me. She learned by detecting, making, reflecting, associating, and bring forthing. She constructed her ain apprehension. In contrast, I was an impersonator, work outing jobs, most of which have been solved for a trillion times, in tiring repeat in schools around the universe for the past 100 old ages at least. While sh e was invariably involved in the human facet of math, my cognition and thought were confined chiefly to text editions, which I studied and taught. Detecting my female parent ‘s math and cognition helped me detect how deeply my cognition was entrenched in text edition during my surveies, and during my instruction. As a consequence of colonial instruction, in Lebanon and in other Third universe states as good, we come to see mathematics by and large as a merchandise of the West. The addled course of study organ transplant -during the 1960's- from the extremely industrialized states to ‘Third World ‘ states reinforced this image. Although, during the 1970 ‘s and 1980 ‘s, there emerged among instructors and mathematics pedagogues in developing states, a turning opposition against the Eurocentrism, ( Powell & A ; Frankenstein, 1997 ) , in Lebanon this misconception is accentuated due to the unstable political clime that swayed Middle East part up-to-date.What can be done?In an effort to reform our math instruction and acquisition, we are in the procedure of constructing a new math course of study which extremely acknowledges criterions put forth by NCTM. We are now, more than of all time, aware of the importance of stressing job posing/problem-solving attacks to larn, curri culum dialogue and incorporate course of study planning supported by appropriate appraisal schemes including non-competitive appraisal. I would wish to visualize that in the future our teaching method could be community – based and community focused and that it helps develop the pupils ‘ accomplishments in the defense mechanism, care and farther development of our rational heritage and civilization. The position and intent of math course of study is closely linked with the different socio-political ambiances that reign from one state to another. While we, as Lebanese, view math as an indispensable tool for release from the business of land and head, others see it as a agency to remain in front in the battle for political power. In Lebanon, now, we are fighting to specify ourselves through reflecting on our lives, and seeking to show that in every bit many signifiers as we have in our â€Å" dirts of civilizations, † and through discoursing what we do and what we are. In the concluding analysis, a chief issue is to specify ourselves or else be defined by others.

Using A Tool Of Stem Innovation - 1613 Words

While working outside with my father building a tuff shed in the backyard, we needed to use a tool of STEM innovation. Can you guess what that innovation could be? It was the wheel barrow, now I know what you are saying, â€Å"The wheelbarrow isn’t a lever!† Actually the wheel barrow is an innovation of the lever because it has the components of a fulcrum, load, and effort force which is exerted. The wheelbarrow falls under first-class lever because the fulcrum placed between the load and effort to give it equal balance according www.ohio.edu. The lever is one of the simplest mechanical devices ever and has made life so much easier in society. Yet, going back to constructing the shed, we used the wheelbarrow to make our jobs easier to lift†¦show more content†¦These ideas would lead to advancement in current areas of STEM innovations for their civilization. The period of time is best known for their advances in architecture in buildings, language, and writing. Egyptology, the study of Ancient Egypt history and how civilization in Egypt occurred in their time. So let’s dive into the cultural and regional ideas of this time period. Context of the innovation Yet, though Ancient Egypt has many wonders to offer, let’s decide to focus the journey on tools that made Egyptian life easier; such innovations would be the ramp and lever. These certain resources that were provided have been the custom way of life during before Christ and last for thousands of years. Yet, today in our society we still use what the Egyptians invented, but we have used their inventions as a foundation for advancement in tools. The Egyptians used their tools to make life easier, especially in construction, such as building the pyramids, temples, limestone homes, and other building constructed with the ramps and levers. The innovation of tools represents STEM because these tools is considered a form of technology, in a way that it was innovated to change the way of life. Transitioning form technology was going into engineering because the Egyptians used the tools to construct the building with various methods. The innovations fit within our group’s geogra phic time